April 2007 - APT and EIBS form a strategic partnership creating intelligent Global Content Solutions. The new solution allows for multiple global language sites to run seamlessly whilst being managed by numerous teams including translators, site administrators and site authors.
When APT approached EIBS in 2005 it was clear that an opportunity existed for both companies to join forces to create a true Global Content Solutions package to suit organisations seeking a global presence.
The idea was simple. The development has been effective. The result is proven.
Darren Pigott, Sales and Marketing Director at APT comments “To provide a truly Global Content Solution we had to partner with the very best Content Management System provider who would be able to understand the translation business and integrate our translation and localisation process to provide an intelligent global web solution. Technological advancement and longevity would have to be the key areas in the partnership”
EIBS was chosen by APT over other CMS providers due to the sophistication of EasySite and the flexibility the development team showed with APT’s philosophy for a multilingual CMS package.
Darren continues “Already translating and localising for leading controls and automation company Eurotherm, we were ideally placed to provide the company with a new, effective content managed global website which would support good design and multilingual capabilities.”
Amongst stiff competition, APT/EIBS won the contract to provide the web solution this market leader was looking for. It was clear that the offering being provided would have the ability to provide a website that will establish a market presence in any global region in any language required.
David Bolton, Sales and Marketing Director at EIBS comments “The challenges presented by global site management are complex and require specialised solutions that meet the needs of all teams involved. Our partnership with APT has empowered us to create a unique and easy to manage system for creating and maintaining global language solutions. The new Eurotherm site is a real testament to powerful web management solutions that can be created using EasySite CMS.”
Eurotherm UK site is now live and the US site is due to go live during May. Localised sites will follow during June.
Karen Rigby, Promotional Marketing Manager at Eurotherm concludes “This APT/EIBS solution will save us a great deal of time and money in creating, maintaining and translating web content. Our global marketing teams can now collaborate in their efforts to bring our customers a site that is easy to use and more relevant to their needs. I am delighted with the results so far and looking forward to expanding our site further over the coming months.”
