The Easysite Blogging module allows you to create and manage
web-logs on your Easysite powered website. Blogs can be displayed anywhere on
your site by simply dragging the ‘Blog’ element onto a page or into a template.
Standard websites only offer one-way communication as a
medium. Adding a blog however is a great way to engage with your visitors and
to encourage them to revisit your site. By regularly updating your blogs with
interesting and relevant content, visitors will have a stream of fresh
communication to absorb, which they in turn can offer their opinion on, thus
creating a two-way communication medium.
Blogs also offer you the chance to establish your
credibility and expertise as an organisation. Blogs aren’t for promoting your
organisation, your website is for that, use your blog to comment on issues in
the wider industry. By commenting on developments, trends etc. you can portray
your organisation as an important industry leader.
The most recent posts will be published on the blog page,
with older posts filed in an archive area. Bloggers can choose to categorise
their blog posts with their own choice of categories or predefined ones. Visitors
to the blog can search for posts by: ‘most recent’, ‘month’, ‘year’ or ‘category’.
Make your organisation a more open and friendly place for
your online visitors, keep them informed, engaged and more importantly, keep
them coming back with the Blogging module from Easysite.
